When it comes to writing search engine optimized web content, there are the basics of what to write. But how do you get started, and then how to you check to see if your SEO efforts are working or not? These 3 free SEO tools will help with various steps along the way toward a perfectly optimized site. Free SEO tools will give you a leg up on others who aren’t using them on their own site, and they will help you keep up with the ones that are. All three of these tools are necessary and they are listed in no specific order.